With more than 19 years of knowledge and experience, specialising in indoor and outdoor installations for a broad range of settings – including music festivals, football stadiums, shopping malls, boardrooms, large conference centres, and more – Jeroen will play an integral role in establishing Philips dvLED solutions as the most advanced and reliable in the global market.
Amsterdam, 31 July 2025: PPDS, the exclusive global provider of Philips Professional Displays and complementary solutions, is delighted to announce the appointment of experienced indoor and outdoor direct view LED integration specialist, Jeroen Feldman, to its European Technical Sales team.
Assuming the role of Solution Manager dvLED, Jeroen brings invaluable experience supporting indoor and outdoor AV installations across a broad array of markets. These include retail, corporate, and entertainment, with music festivals, touring bands, and football stadiums – including the Johan Cruyff Arena, home of Dutch giants AFC Ajax – along with shopping malls, boardrooms, and large conference centres, among Jeroen’s areas of expertise.
Based at PPDS’ Amsterdam head office, and reporting to Jan Van Tieghem, Director of Technical Sales Support EMEA, Jeroen will play an integral role in supporting and ensuring seamless installations of PPDS’ growing range of Philips LED solutions across Northern Europe.
His arrival comes as PPDS continues to experience significant sales growth and expansion of its award-winning range of indoor and outdoor Philips LED solutions, supporting partners in retail, corporate, hospitality, transportation, events, and – arguably its most high-profile project to date – inside the redeveloping Camp Nou Stadium.
PPDS unveiled the latest addition to its Philips LED portfolio during InfoComm 2025 in Orlando, which included the 135” foldable and height-adjustable Philips Unite LED 6000 Series All In One range.
Designed to combine next-level versatility, adaptability, and energy efficiency with crystal clear visuals for settings including classrooms and lecture theatres, meeting and boardrooms, the Philips Unite LED 6000 debuts a new foldable design together with an innovative motorised trolley for smarter storage and effortless height adjustments. Full details can be found here.
The next level
Discussing his appointment, Jeroen commented: “PPDS people are known for both innovation and the first class through sales support they aim to bring for partners and customers. What the company has achieved, still a relative newcomer in the direct view LED space, has been quite phenomenal and is a real testament to the teamwork that I’m now a part of. With my knowledge and background, I will be working to help the company to achieve its ambitions as a global leader in innovative LED solutions.”
Jan Van Tieghem, now in his sixteenth year at PPDS, added: “PPDS is on the crest of a wave with LED, and we’re continuing to invest both in our technologies and in our people. Jeroen has an extensive background and the qualities required to help elevate our indoor and outdoor direct view LED portfolio to even greater heights. His insights will be invaluable, in Europe and for clients around the world.”
Jae O Choi Park, Head of Commercial for EMEA at PPDS, concluded: “With our LED solutions already changing the game for sporting giants, such as Oracle Red Bull Racing, we see some incredible opportunities ahead. Jeroen is an important piece in a global jigsaw to deliver world-class solutions and unparalleled services to the global market. On behalf of the team, I welcome Jeroen to PPDS and wish him every success.”
About PPDS
PPDS is a trading name of TP Vision Europe B.V. (“TP Vision”) and MMD-Monitors & Displays Nederland B.V. (“MMD”), registered in the Netherlands, with their head offices in Amsterdam. TP Vision and MMD are wholly owned subsidiaries of TPV Technology Limited (“TPV”), the world’s largest manufacturer of monitors and a leading provider of display solutions.
PPDS exclusively markets and sells Philips Professional Displays, covering professional TVs, signage and direct view LED solutions, worldwide under trademark license by Koninklijke Philips N.V.
By combining the Philips brand promise with TPV’s manufacturing expertise in displays, PPDS employs a competitive and focused approach to bring innovative products to market – from its 10” touchscreen through to unlimited direct view LED displays. Designing solutions that make a positive impact, both for resellers and for end customers – at the right time and in the right places.