LONDON, February 23, 2026: The latest research from Omdia reveals that the European smartphone market declined by 1% in 2025 to 134.2 million units, marking the […]
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Tag: smartphone market trends
China Races Ahead in Smartphone Sales, Growing 3x Faster than Europe and 6x Faster than the U.S
Thanks to its massive user base, mobile-first culture, and the rise of domestic brands like Xiaomi, Oppo, and Vivo, China has become a global smartphone […]
The Average Smartphone Price Rises to Nearly $300 in 2025, Ending a Three-Year Decline
Since 2014, smartphone users worldwide have spent over $400 billion annually on new devices- a shocking figure equivalent to the GDP of countries like Ireland […]
Smartphones Are Growing 4x Faster Than the Population – 1.5 Billion New Devices in 5 Years
In 2024, people worldwide bought around 260 million new smartphones. While still a huge number, this is the second-lowest annual increase in a decade and […]
Apple’s iOS Regains a Strong Lead in North America, Leaving Android 5% Behind
While Android powers the largest chunk of mobile web traffic, three times more than iOS, Apple has always been the largest player in North America, […]
Samsung Ships 36 Million Fewer Smartphones Per Quarter than Ten Years Ago
Although Samsung has been the world’s largest smartphone producer for the past fifteen years, the shipment gap between the South Korean giant and its biggest […]